How we stirred the souls of homeowners
With a personalised interior design service.
THE CAMPAIGN SPOKE TO TWO NEEDS
The Dulux brand is traditionally known as a provider of high-quality paint. But that market has become increasingly competitive.
AND THERE WAS A CUSTOMER NEED
When it comes to decorating our homes, we Brits tend to think we have great taste.
But, well, let’s just say sometimes we could do with a little help. And not just with the paint colour.
We can often see redecorating projects as overwhelming.
Many people lack the confidence to put furniture, colour and layout together. High cost puts us off engaging an interior designer. And many of us believe interior designers put their own tastes above those of their clients.
So we created Amazing Space. The UK’s first online interior design service.